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<DIV><FONT color=#0000ff face=Arial size=2><SPAN class=692414016-23052001>Those
are good for laughs, but to follow current marketing theory you need to have
name that is meaningless and then do massive marketing to tell people what it
you want it to mean and even how to pronounce it (in order to give some poor
marketing student a job, you know). </SPAN></FONT><FONT color=#0000ff
face=Arial size=2><SPAN class=692414016-23052001></SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001>so...</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001></SPAN></FONT> </DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001>CentViS</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001>TissVue</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001>FixTir</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001>EMic</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN class=692414016-23052001>iVue
</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001></SPAN></FONT> </DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001>(anything with a capital E or lowercase i seems to do
well these days.</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN class=692414016-23052001>By the
way, what is your marketing budget for this venture?</SPAN></FONT></DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001></SPAN></FONT> </DIV>
<DIV><FONT color=#0000ff face=Arial size=2><SPAN
class=692414016-23052001></SPAN></FONT> </DIV>
<BLOCKQUOTE style="MARGIN-RIGHT: 0px">
<DIV align=left class=OutlookMessageHeader dir=ltr><FONT face=Tahoma
size=2>-----Original Message-----<BR><B>From:</B> Dr. Ian Montgomery.
[mailto:ian.montgomery@bio.gla.ac.uk]<BR><B>Sent:</B> Wednesday, May 23, 2001
7:53 AM<BR><B>To:</B> histonet@pathology.swmed.edu<BR><B>Subject:</B>
Name.<BR><BR></DIV></FONT> </X-TAB>Thanks
for the many suggestions for a lab name but John Kiernan, what are you doing
to me. Your first suggestion, Biological Observational and Operational Zoology
and Entomology Resource - BOOZER. Give me a break. For non UK subscribers a
BOOZER is a Bar or someone who consumes large quantities of alcohol. Ok, I
have been known to frequent boozers and I do admit a love of Mother Natures
gift to Scotland, the whisky. But here I am, sitting in sunny Glasgow, and
having colleagues say, "I'm away to see the auld boozer in the BOOZER." My
scientific credibility, what it is, would vanish. I'd end up pushing a
supermarket trolley around the campus with a sign round my neck, <B>homeless
and hungry, want any sections cut - cheap.<BR></B>Directorate Overseeing
General Services and Preparation of Objects for Observation - DOGS POO.
<BR><X-TAB> </X-TAB>Well, for
me it has to;<BR><B>G</B>lasgow <B>I</B>nstitute for <B>R</B>esearch into
<B>L</B>aboratory <B>S</B>ciences, <B>O</B>rganization <B>N</B>etwork and
<B>L</B>iaison with <B>Y</B>oung microscopists. <BR><BR>Ian.
<BR><BR><X-SIGSEP>
<P></X-SIGSEP><FONT color=#0000ff>Dr. Ian Montgomery,<BR>West Medical
Building,<BR>University of Glasgow,<BR>Glasgow,<BR>G12 8QQ.<BR>Tel: 0141 339
8855. Extn:6602.<BR>Fax: 0141 330 2923<BR>e-mail:
ian.montgomery@bio.gla.ac.uk</FONT> </P></BLOCKQUOTE></BODY></HTML>